New Horizons: Exhibit A


WHO : Tavi Gevinson AKA Style Rookie

“the personality of a 28 year old, style of a 65 year old and the body of an 8 year old”

WHAT : thenewgirlintown.blogspot.com. created in May 2008 at the tender age of twelve years

old.


WHERE: her girly, typical-12-year-old bedroom in the suburbs of Chicago


WHY : The self proclaimed ‘tiny 13 year old dork that sits inside all day wearing awkward jackets

and pretty hats,’ has created a blog that’s drawn enormous amounts of fashion media

attention. The Blog STYLE ROOKIE has a professional layout featuring in depth fashion

coverage, coupled with engaging and frank writing. Tavi's quirky personality and stellar

reporting skills have earned her a front row seat at the fashion shows, as well as garnering

the tiny style maven worldwide fame.

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